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Behavioral Health Marketing Agency

  • Writer: Simeon Andre
    Simeon Andre
  • Mar 3
  • 4 min read

Your clinical program is excellent. Your admissions team is capable. Your facility is well-run.


But your census still isn't full.


The problem isn't your program. It's that families in crisis don't wait. They search, they click, and they fill out inquiry forms on three different treatment centers simultaneously. They enroll with whoever reaches them first.


If your facility isn't the first one they see — or the first one that responds — you lose that admission. Not to a better program. To a faster one.


That's the problem we solve.



What We Do


We build and manage LegitScript-compliant Google Ads and Meta campaigns built specifically for behavioral health facilities. Not generic healthcare marketing. Not broad awareness campaigns. Targeted campaigns that put your program in front of families and individuals actively searching for exactly what you offer — at the exact moment they're searching for it.


We specialize in addiction treatment centers, mental health IOPs, partial hospitalization programs, group therapy practices, and dual diagnosis facilities doing $100,000 or more per month in revenue.



Results We've Delivered


Every number below comes from an actual client engagement. No projections. No averages. Real facilities. Real results.



Recovery Center — Revenue Growth


A recovery center came to us doing $50,000 per month. Eight months later, they were at $120,000 per month. They scaled their ad spend from $1,000 per month to $6,000 per month — not because we asked them to, but because the return on every dollar made it an obvious decision. Their admissions team went from chasing leads to managing a waitlist.



Mental Health IOP — Volume and Speed


A mental health intensive outpatient program enrolled 80 new clients in three months. That's $720,000 in revenue in a single quarter. We generated approximately 400 qualified inquiries during that period. Their admissions team converted roughly 20 percent of those into enrolled clients — a strong but achievable conversion rate for a facility with a dedicated intake coordinator.



Group Therapy Practice — Efficiency


A group therapy practice averages over 100 inbound inquiries every single month — on less than $1,000 in monthly ad spend. That's the most efficient lead generation result in our portfolio, and it proves that you don't need a massive budget to build a full caseload. What you need is the right targeting, the right message, and the right platform.


Three different program types. Three different markets. Three different budget levels. Same outcome: more qualified inquiries, more admissions, more revenue.


How We Work


We are not a full-service marketing agency. We do not build websites, manage your social media, or redesign your logo. We do one thing: we generate qualified admissions inquiries through paid advertising. And we do it better than anyone in behavioral health because it's the only thing we do.


Here's what a typical engagement looks like.


1. Market and Competitor Analysis


Before we spend a dollar on ads, we analyze your market. What are families in your area searching for? Who are they finding? What does your competitive landscape look like on Google and Facebook? This analysis tells us exactly where the opportunity is and what it will take to capture it.


2. Campaign Build and Launch


We build your campaigns from scratch. Keyword research, ad copy, landing page strategy, audience targeting, conversion tracking, and compliance review — every element is built specifically for behavioral health advertising. If you need LegitScript certification to run Google Ads, we guide you through the process.


3. Optimization and Scaling


Once your campaigns are live, we monitor daily. We test ad creatives, adjust bidding strategies, refine targeting, and kill what isn't working. When we find what converts, we scale it. Our recovery center client started at $1,000 per month in ad spend and scaled to $6,000 per month because the ROI justified every increase.


4. Transparent Reporting


You always know where your money is going and what it's producing. Cost per lead. Cost per admission. Return on ad spend. No vanity metrics. No "impressions" without context. Just the numbers that matter to your revenue.


Services


Google Ads Management

LegitScript-compliant search campaigns targeting high-intent keywords — families actively searching for treatment right now. We manage keyword strategy, ad copy, bidding, landing page optimization, and compliance.


Meta (Facebook and Instagram) Ads Management

Awareness and lead generation campaigns targeting behavioral health decision-makers and families researching treatment options. We manage audience building, creative testing, lead forms, and conversion optimization.


Campaign Strategy and Consulting

For facilities that want to run their own campaigns but need expert guidance. We build the strategy, set up the infrastructure, and train your team to execute.



Who This Is For


This is for behavioral health facilities doing $100,000 or more per month in revenue with a dedicated admissions team that can respond to inquiries within two hours. If your program is strong but your census isn't full, you're our client.


This is NOT for facilities that are pre-revenue, in the licensing phase, or doing under $100,000 per month. We build campaigns that scale established programs. If you're still building your clinical infrastructure, you're not ready for what we do.


This is also NOT for facilities that can't follow up on leads quickly. We can generate 100 inquiries per month. If your admissions team takes 24 hours to call someone back, those inquiries go to your competitor who called in 15 minutes.



Why Behavioral Health Exclusively


Behavioral health advertising is the most regulated, most restricted, and most misunderstood corner of digital marketing. Google requires LegitScript certification before treatment centers can advertise. Meta has specific policies around health and wellness targeting. HIPAA creates compliance boundaries that most agencies don't understand. The FTC is increasing scrutiny of outcome claims in addiction treatment advertising.


We work inside these constraints every day. We don't treat compliance as an afterthought or a checkbox. We build campaigns that are compliant by design, so your ads don't get disapproved, your accounts don't get suspended, and your facility doesn't face regulatory risk.


Most marketing agencies treat behavioral health as one vertical among twenty. We treat it as the only vertical. That's why our clients get results that generalist agencies can't replicate.



Book a Call


If your facility is doing $100,000 or more per month and you're ready to scale admissions, book a 20-minute call. We'll show you what families in your market are searching for right now — and exactly how we put your program in front of them first.


No pitch. Just math.

 
 
 

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